Back home in Atlanta, I decided to take on the notorious metal wall again. The one along the Beltline on Wylie Street. This is the wall I used last summer for three large scale works. This time, the ridges of the wall were not an issue because I was working much smaller than before.
So here are images of the first 25 posters I pasted up in Atlanta. I have more, there will be more coming up in the very near future. Maybe even tonight.
Loyalty above all else will result in lies of one kind or another.
My latest body of work is a series of posters promoting a brand called Lies. The slogan for the Lies brand is Loyalty Above All Else. This is an idea that was conceived and specifically made for the streets. This series is intentionally more straightforward than the non-sequitur based imagery I typically create.
These posters are intended to be a sign of the times. Direct statements about the culture we inhabit in 2017. They are statements that critique our political culture and consumer culture. This statement belongs on the street, not in a gallery.
In our political culture, facts are more often being manipulated beyond recognition. Beyond that we have a leader that doesn’t know how to lead. A man that values loyalty over honesty and integrity. In our consumer culture, manipulated facts are accepted and commonplace. Brand loyalty is what matters most.
At this point, the Loyalty Lies series includes 8 different posters that serve as advertisements promoting the Lies brand. The Lies brand logo comes in two versions (as seen in the first photograph). Background photos are my own (taken straight from my Instagram page). The future is wide open in regard to where this concept goes next.
I decided I am going to write my own Design 1 text for my classes. One of my many projects for the summer. I’ve been thinking about this for a long time. This morning I had a breakthrough in terms of how I want to present the lessons in my text. I thought of it in the shower (of course) and threw down this thumbnail immediately afterward. It’ll go a long way in helping me remember the nuances of my concept when the time comes to put it all together later this year.